Sans Normal Alnur 5 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Area' by Blaze Type, 'RF Dewi' by Russian Fonts, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui labels, modern, neutral, confident, friendly, industrial, clarity, impact, versatility, modern branding, geometric, clean, sturdy, open apertures, large counters.
A sturdy sans with smooth, round construction and a uniform stroke that keeps forms crisp at display sizes. Proportions run broad with generous inner counters, and the lowercase shows a notably tall x-height that keeps words compact and readable. Curves are clean and controlled, terminals are straightforward, and the overall spacing reads even and stable, giving the typeface a solid, contemporary rhythm.
It suits headline typography where you want strong visual impact without resorting to extreme stylization. The open counters and tall lowercase make it a good candidate for signage, UI labels, and brand systems that need clarity at a glance. It also works well for short paragraphs or punchy marketing copy where a dense, confident texture is desirable.
The tone is modern and direct, with an approachable friendliness coming from its rounded geometry and open forms. Its weight and width add confidence and presence, making it feel utilitarian in a good way—clear, assertive, and dependable rather than delicate or ornamental.
The design appears intended as a contemporary, workhorse sans that balances geometric cleanliness with high readability. Its broad proportions and substantial stroke weight suggest a focus on prominence and clarity in modern layouts, especially for display and interface contexts.
Round characters like O/C/G and the numerals lean on circular geometry, while diagonals (A/V/W/X/Y) stay sharp and decisive. The sample text shows consistent color and strong word shapes, suggesting it’s designed to hold up well in bold headlines and short blocks of copy.