Sans Normal Vinim 7 is a bold, very narrow, low contrast, italic, normal x-height font visually similar to 'Gotham' by Hoefler & Co., 'Branding SF' by Latinotype, 'East' by Tarallo Design, 'Cervino' by Typoforge Studio, and 'Chairdrobe' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, sports, branding, packaging, sporty, retro, energetic, confident, casual, space-saving, high impact, headline focus, dynamic tone, condensed, oblique, rounded, punchy, compact.
A compact, right-leaning sans with tightly condensed proportions and a heavy, even stroke that keeps contrast minimal. Curves are generously rounded and slightly squarish in places, giving counters a compact, pressurized feel, while terminals are clean and blunt rather than calligraphic. Uppercase forms read tall and narrow with simplified geometry (notably in C/G/S), and lowercase maintains a steady rhythm with sturdy stems, short ascenders/descenders, and single-storey a and g. Numerals follow the same narrow, weighty construction, staying clear and sign-forward in their silhouettes.
Best suited for headlines, poster typography, and high-impact branding where space is limited but strong emphasis is needed. It works well for sports and event graphics, packaging callouts, and bold editorial subheads, especially when set large or with added tracking for clarity.
The overall tone is fast, assertive, and slightly retro, like condensed lettering used for headlines, uniforms, and promotional graphics. Its slant and dense texture add motion and urgency, while the rounded construction keeps it approachable rather than harsh.
The design appears intended to deliver maximum impact in a narrow footprint, combining a consistent oblique stance with rounded, low-contrast forms for a strong, energetic voice in display settings.
Spacing appears intentionally tight, producing a dark, continuous text color that favors larger sizes and shorter line lengths. The italic angle is consistent across cases, helping mixed-case settings feel cohesive, and the compact counters suggest it will benefit from generous tracking when used in longer runs.