Sans Faceted Elmu 3 is a very bold, normal width, monoline, italic, normal x-height font visually similar to 'Neusa Neu' by Inhouse Type, 'Conthey' by ROHH, 'Propane' by SparkyType, 'Oscar Bravo' by Studio K, 'Getafe' by Trequartista Studio, 'Yoshida Sans' and 'Yoshida Soft' by TypeUnion, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: sports branding, posters, headlines, logos, packaging, industrial, sporty, aggressive, tactical, retro, impact, speed, ruggedness, mechanical, display emphasis, angular, chamfered, faceted, blocky, compact.
A heavy, slanted sans with faceted construction: curves are replaced by straight segments and chamfered corners, producing a crisp, planar silhouette. Strokes stay broadly consistent in thickness, with tight internal counters and squared terminals that often end in clipped angles. Proportions are compact and sturdy, with a relatively tall lowercase and short ascenders/descenders that keep lines dense. Numerals and caps follow the same cut-corner geometry, giving the set a coherent, engineered look.
Best suited for display applications where punch and immediacy matter: sports identities, event posters, esports or fitness branding, product packaging, and bold headline systems. It can also work for short UI labels or badges when set large enough to preserve counter clarity.
The overall tone is forceful and kinetic, combining a sporty forward lean with a hard-edged, machined feel. The sharp facets and tight counters read as confident and high-impact, leaning toward an assertive, action-oriented voice rather than a neutral everyday text tone.
The design appears intended to deliver a bold, fast, and rugged impression by combining an oblique stance with angular, cut-corner geometry. The consistent stroke mass and repeated facets suggest a deliberate, modular approach aimed at high-contrast visibility and a distinctive industrial/sport aesthetic.
The italic angle and blocky shapes create strong directional rhythm in words, especially in all caps. At smaller sizes the narrow apertures and tight counters may visually close, while at display sizes the faceting and chamfers become a defining stylistic feature.