Sans Normal Relab 7 is a bold, normal width, low contrast, upright, short x-height font.
Keywords: headlines, posters, packaging, children’s, signage, friendly, playful, casual, approachable, soft, approachability, high impact, simplicity, cheerful tone, display clarity, rounded, bubbly, chunky, compact, quirky.
This typeface uses heavy, rounded strokes with softly blunted terminals and minimal contrast, producing sturdy letterforms that feel molded rather than drawn with a pen. Curves are generous and circular (notably in O, C, G, and the bowls of b/p), while straights remain thick and slightly softened at the ends. Proportions are compact with a relatively small x-height, and spacing appears open enough to keep counters clear despite the weight. Details like the single-storey a and g, simple geometric numerals, and broadly shaped diagonals contribute to a clean, simplified silhouette with a lively rhythm.
It works best for headlines, short statements, and branding moments where warmth and visibility matter—such as posters, packaging, storefront signage, and kid-oriented or casual lifestyle communications. The strong, rounded forms also suit logos and labels where a friendly, confident impression is desired.
The overall tone is cheerful and informal, with a toy-like softness that reads as welcoming rather than technical. Its rounded geometry and chunky presence give it a contemporary, friendly voice that suits lighthearted messaging and upbeat branding.
The design appears intended to deliver a soft, approachable sans voice with bold presence, emphasizing rounded geometry and simplified shapes for quick recognition and an upbeat personality in display-oriented settings.
In text, the weight creates strong color and high presence, while the simplified constructions (especially in lowercase) keep shapes legible at display sizes. The numerals follow the same rounded, sturdy logic, giving mixed alphanumeric settings a consistent, cohesive feel.