Serif Normal Midih 2 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'ITC Garamond' by ITC, 'Frutiger Serif' by Linotype, and 'Mafra Deck Condensed' by Monotype (names referenced only for comparison).
Keywords: headlines, book titles, editorial, posters, packaging, classic, formal, authoritative, literary, classic revival, editorial emphasis, authoritative tone, display clarity, bracketed, ball terminals, calligraphic, robust, crisp.
A robust serif with pronounced thick–thin modulation and strongly bracketed serifs that flare into wedge-like terminals. Curves are full and rounded, counters are moderately open, and joins show a subtly calligraphic logic that keeps strokes lively rather than purely mechanical. The lowercase has compact proportions with prominent ascenders and a sturdy rhythm, while capitals are broad and stately with confident vertical stress. Numerals are weighty and clear, matching the text color and contrast of the letters.
Well suited to headlines, title treatments, and editorial typography where a classic serif voice is desired. It can also serve for book covers, posters, and packaging that benefits from a strong, traditional text color and high-contrast detailing, especially at medium to large sizes.
The overall tone is traditional and editorial, projecting confidence and formality. Its strong contrast and sculpted serifs evoke book typography and established institutional branding, with a slightly dramatic presence suited to prominent text.
Likely designed to deliver a conventional, dependable serif voice with extra punch and refinement through high contrast and carefully shaped, bracketed serifs. The intent appears to balance readability with a distinctive, authoritative presence for prominent text.
The design maintains a dark, even color at display sizes, with distinctive teardrop/ball-like terminals on several lowercase forms adding character. The italic is not shown; the presentation suggests a roman intended to read clearly while still feeling expressive in larger settings.