Sans Normal Sedep 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'DINosaur' and 'DINosaur Sharp' by Type-Ø-Tones (names referenced only for comparison).
Keywords: ui text, app design, web content, wayfinding, presentations, friendly, clean, modern, approachable, casual, legibility, approachability, versatility, neutrality, rounded, soft, open, even, legible.
A rounded sans with smooth, continuous curves and softly squared terminals. Strokes are monolinear and consistent, with generous counters and open apertures that keep forms clear at text sizes. The overall rhythm is steady and neutral, while subtle rounding at joins and ends gives the letterforms a warmer, less mechanical feel. Numerals are simple and highly readable, matching the same rounded, even construction as the letters.
It suits user interfaces, product dashboards, and web copy where clarity and a gentle tone are desirable. The open shapes and even strokes also work well for signage and labels, as well as presentation typography that needs to stay neutral yet approachable.
The font reads as friendly and contemporary, with a calm, straightforward voice. Its rounded shaping adds approachability and a slightly informal tone without becoming playful or novelty-driven, making it feel comfortable and familiar in everyday interfaces.
The design intent appears to be a versatile, general-purpose sans that prioritizes legibility and consistency while adding a soft, human touch through rounded terminals and smooth geometry.
Uppercase forms maintain clean geometry with softened corners, while lowercase shapes remain compact and tidy, supporting smooth word images in paragraphs. The spacing appears balanced and consistent across the set, helping longer text blocks stay even and uncluttered.