Slab Contrasted Seho 7 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Paverify' by Esintype; 'Shandon Slab' by Hoftype; 'Siseriff' by Linotype; 'Amasis', 'Polyphonic', and 'Prelo Slab Pro' by Monotype; 'Exo Slab Pro' by Polimateria; 'Mayonez' by Sardiez; and 'LFT Etica Sheriff' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, rugged, retro, industrial, athletic, impact, stability, vintage tone, display strength, readable slab, blocky, bracketed, sturdy, compact, ink-trap.
A heavy, slab-serif design with broad proportions and pronounced, bracketed slabs that read as machined and supportive rather than delicate. Strokes are thick and mostly even, with subtle modulation and softened joins that keep counters open at display sizes. The forms lean on square geometry—especially in the shoulders and terminals—while bowls and curves stay generously rounded, creating a strong black footprint and a steady, emphatic rhythm across words. Numerals and caps match the same robust, block-forward construction for a consistent, poster-ready texture.
Best used for headlines, large labels, and short blocks of copy where its dense color and strong slabs can carry the message. It suits branding systems, signage, packaging, and editorial display where a rugged, confident presence is desirable and legibility is needed at larger sizes.
The tone feels bold and no-nonsense, with a retro-industrial flavor that suggests strength, reliability, and a bit of vintage Americana. Its weight and slab endings give it an assertive, attention-grabbing voice suited to headlines that need to feel grounded and authoritative.
The design appears intended to deliver maximum impact with a stable, workhorse slab structure—balancing bold, wide letterforms with enough rounding and internal space to stay readable in display settings. It prioritizes presence and rhythm over delicacy, aiming for a confident, utilitarian display voice.
Spacing appears intentionally tight in text, producing a dense, impactful color; this helps short phrases hit hard but can make long passages feel heavy. The bracketed slabs and slightly softened corners add warmth compared to a purely geometric slab, keeping the overall impression sturdy rather than harsh.