Sans Normal Logab 14 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Inerta' by Mint Type, 'Nurom Next' by The Northern Block, 'Mundial Narrow' by TipoType, 'Sarine' by Type Dynamic, 'Armin Grotesk' and 'Armin Soft' by W Type Foundry, and 'Genera' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, confident, friendly, modern, impact, momentum, display, modern branding, attention, oblique, rounded, soft corners, punchy, compact.
This typeface is a heavy, oblique sans with smooth, rounded curves and clean terminals. Strokes are consistently thick with minimal contrast, producing dense, high-impact letterforms. The geometry favors broad bowls and simplified joins, while counters stay open enough to remain readable at display sizes. Spacing appears moderately tight, and the overall rhythm is driven by bold silhouettes rather than fine detail.
Best suited to headlines and short statements where impact is the priority—posters, campaign graphics, and bold web hero text. It also fits branding and packaging that benefits from a lively, forward-leaning voice, especially in sports, fitness, and youth-oriented contexts. For long reading, it will be most comfortable at larger sizes with generous line spacing.
The font conveys a fast, assertive tone with a contemporary, sporty edge. Its rounded construction keeps the mood approachable and friendly, while the strong weight and forward slant add urgency and momentum. Overall it feels promotional and action-oriented rather than formal.
The design appears intended to deliver maximum presence with a dynamic, italicized stance, combining rounded sans shapes with a heavy weight for immediate legibility at display sizes. The consistent stroke thickness and simplified construction suggest a focus on versatility in branding and promotional typography where speed and confidence are key.
Uppercase forms read sturdy and compact, with round letters (O, Q, C) showing smooth, continuous curves. The lowercase keeps the same muscular texture, with simple, single-storey shapes and sturdy stems that maintain clarity under the slant. Numerals are equally bold and straightforward, matching the letters in mass and presence.