Serif Normal Vidy 1 is a very light, very wide, high contrast, upright, normal x-height font.
Keywords: magazines, book typography, headlines, pull quotes, branding, elegant, refined, literary, editorial, classic, editorial tone, classic refinement, premium feel, reading rhythm, hairline, bracketed, calligraphic, open apertures, flared terminals.
A delicate, high-contrast serif with pronounced hairlines and gently bracketed serifs. The letterforms show broad, calm proportions with generous internal space and a smooth, even rhythm across text. Curves are round and polished (notably in O/C/G), while joins and terminals taper to fine points, giving stems a subtly calligraphic feel. Lowercase forms are clean and readable with open apertures and a relatively modest x-height, and the numerals follow the same refined contrast and light finishing.
Well suited for magazine layouts, book interiors, and other editorial contexts where a refined serif texture is desired. It also works effectively for headlines, pull quotes, and brand typography that benefits from a graceful, high-contrast voice, especially at medium to large sizes.
The overall tone is poised and cultured, leaning toward an editorial and literary sensibility. Its thin finishing and airy spacing convey sophistication and restraint rather than robustness or informality.
The design appears intended to deliver a contemporary take on classical text serif proportions, emphasizing elegance through thin hairlines, measured contrast, and generous spacing. Its consistent, polished shapes suggest a focus on comfortable reading rhythm paired with a premium, print-oriented aesthetic.
At larger sizes the crisp hairlines and tapered serifs become a defining feature, creating a shimmering texture in paragraphs. The wide set and open counters help keep the text from feeling dense despite the light strokes.