Sans Normal Alder 5 is a regular weight, very wide, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, signage, product design, clean, modern, friendly, neutral, technical, clarity, modernization, approachability, systematic design, versatility, geometric, rounded, open counters, low contrast, smooth curves.
A clean geometric sans with rounded, near-circular bowls and a low-contrast stroke. Terminals are smoothly finished and corners read as softly radiused rather than sharp, giving the letterforms an even, engineered rhythm. Counters are open and generous, with circular forms (O, Q, 0, 8) leaning toward true rounds and a consistent curve logic across uppercase and lowercase. The overall spacing feels roomy, supporting clear word shapes at display and UI-friendly sizes.
It works well for UI and product typography where clean shapes and open counters aid quick recognition, and it also scales nicely for headlines and signage thanks to its broad proportions and even texture. The rounded geometry makes it a good fit for contemporary branding and packaging that aims for a polished, accessible look.
The tone is modern and approachable, balancing a neutral, utilitarian clarity with a gentle softness from the rounded construction. It feels contemporary and non-dramatic, suitable for interfaces and brands that want to look friendly without becoming playful.
The design appears intended to deliver a modern geometric sans that reads clearly and consistently, using circular construction and softened terminals to keep the voice friendly while remaining precise and functional.
The sample text shows steady color and consistent stroke behavior across lines, with numerals and punctuation matching the same rounded geometry. The wide stance and large apertures help maintain legibility, especially in mixed-case settings.