Sans Contrasted Dama 10 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, display, magazine, branding, packaging, editorial, luxury, formal, classic, dramatic, editorial display, luxury branding, high contrast, elegant emphasis, modern classic, high-contrast, refined, crisp, calligraphic, sculpted.
This typeface is built around extreme thick–thin modulation, with hairline horizontals and robust vertical stems that create a sharp, sculpted rhythm. Curves are smooth and tightly controlled, with pointed joins and tapered terminals that feel more drawn than constructed, giving many letters a slightly calligraphic snap. Proportions are generally tall and elegant; round forms (C, O, Q, 0) are spacious with thin connecting strokes, while straight-sided letters (E, F, H, I) read as clean, upright pillars. Lowercase shows a compact, traditional structure with a two-storey a and single-storey g, plus fine, high-waisted joins in letters like n and m; numerals follow the same contrast logic, with slender linking strokes and pronounced thick verticals.
It is well suited to headlines, deck copy, pull quotes, and large-size typography where its contrast and sharp terminals can be appreciated. The style also fits luxury branding applications such as cosmetics, fashion, jewelry, and premium packaging, as well as elegant invitations or event materials where a formal voice is desired.
The overall tone is polished and high-end, with a distinctly editorial feel. The razor-thin strokes and poised, upright stance suggest formality and sophistication, while the dramatic contrast adds a sense of theatre and exclusivity.
The design appears intended to deliver a modern, refined display voice that leverages extreme contrast and crisp detailing for impact. Its controlled geometry and traditional lowercase structures aim to balance classic sophistication with contemporary sharpness for editorial and brand-forward settings.
Because the hairlines get very fine, the design reads best when printing or rendering is crisp and when the size allows thin strokes to remain intact. In longer text, the strong contrast and narrow hairlines emphasize vertical rhythm and give paragraphs a fashionable, magazine-like texture.