Sans Normal Efnof 5 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, headlines, editorial, posters, modern, clean, dynamic, friendly, informal, approachability, clarity, contemporary tone, forward motion, everyday utility, slanted, humanist, rounded, open counters, soft terminals.
A slanted sans with rounded, gently modulated forms and smooth, continuous curves. Strokes read as even and low-contrast, with soft, slightly tapered terminals that keep the texture light and fluid. Counters are open and generously shaped, while diagonals and joins (notably in K, V, W, and X) feel brisk and forward-leaning. Overall spacing and rhythm are airy and readable, with a consistent italic angle that carries through caps, lowercase, and numerals.
Works well for interface copy and product marketing where a crisp sans is needed but a more personable voice is desired. The italicized posture lends itself to emphasis, pull quotes, short editorial passages, and brand headlines that benefit from motion and warmth without becoming decorative.
The tone is modern and approachable, combining a businesslike clarity with a casual, energetic slant. Its rounded construction and soft endings reduce severity, giving it a friendly, conversational feel suited to contemporary communication.
The design appears intended to deliver an everyday, highly legible sans with an intrinsic sense of speed and emphasis. By pairing rounded geometry with a consistent slant and restrained contrast, it aims to feel contemporary and approachable while remaining practical for continuous reading.
The numeral set appears straightforward and legible, with clear distinctions and rounded construction consistent with the letters. Uppercase forms are clean and open, while lowercase maintains an easy, flowing cadence that stays tidy even in longer text settings.