Sans Contrasted Idmy 4 is a very bold, normal width, high contrast, upright, tall x-height font.
Keywords: posters, headlines, branding, packaging, sports, industrial, authoritative, sporty, poster-like, retro, impact, distinctiveness, mechanical tone, display clarity, blocky, stencil-like, ink-trap, notched, squared.
A heavy, compact sans with squared construction and frequent triangular notches that bite into joints and terminals, creating a crisp, cut-out rhythm. Counters are generally narrow and geometric, with round forms (O, C) kept firm and controlled rather than fully circular. Several letters show angled incisions and wedge-like joins, and the punctuation of these cuts gives the texture an ink-trap/stencil-adjacent feel without fully breaking strokes. Numerals are dense and simplified, with strong verticals and high visual weight, suited to impact-driven settings.
This face is best suited to short, high-impact copy such as posters, headlines, logos, and packaging where its cut-in details can be appreciated. It can also work for sports or industrial-themed identities and signage-style applications, especially at medium to large sizes.
The overall tone is bold and no-nonsense, with a mechanical, utilitarian edge. The recurring notches add a slightly aggressive, engineered character that reads as sporty and industrial, while still feeling orderly and deliberate.
The font appears designed to deliver maximum impact with a distinctive, engineered texture, using controlled geometric forms and repeated notch details to create recognition and maintain clarity at heavy weight.
The design relies on consistent notch motifs to differentiate shapes and prevent dark clumping in tight interiors, especially in rounded letters and at joins. In text, the weight and cut-ins create a distinctive, patterned color that remains coherent across mixed case and numerals.