Sans Normal Amgam 10 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Matt' by Fontfabric, 'Remoto' by JAM Type Design, 'Nuno' by Type.p, and 'Helios Antique' and 'Without Sans' by W Type Foundry (names referenced only for comparison).
Keywords: ui text, signage, wayfinding, branding, packaging, neutral, modern, clean, utilitarian, technical, clarity, versatility, system design, contemporary branding, information design, open counters, even rhythm, straight terminals, geometric, balanced.
A clean sans with broad proportions and an even, low-contrast stroke throughout. Forms lean toward geometric construction—round letters are smooth and near-circular, while straight-sided characters keep crisp, simple geometry. Terminals are predominantly straight and unembellished, and curves join stems with controlled, minimal modulation. The overall texture is steady and legible, with open counters and generous internal space that keeps letters from clogging at larger sizes.
It works well for user interfaces, dashboards, and other screen-oriented typography where clarity and even color matter. The wide proportions and open counters also suit signage and wayfinding, while the neutral personality makes it a solid choice for contemporary branding and packaging systems that need a dependable sans.
The font communicates a neutral, contemporary tone—practical rather than expressive. Its wide stance and smooth curves feel calm and confident, lending a straightforward, modern voice suited to informational or product-driven typography.
The design appears intended as a versatile, everyday sans that prioritizes clarity and consistency. Its geometric leaning and restrained details suggest a focus on predictable rhythm and clean reproduction across headings and short-to-medium text settings.
Uppercase shapes read as compact and sturdy, with round letters staying very clean and symmetrical. Numerals appear clear and functional, matching the same geometric logic and stroke weight as the letters for consistent color in mixed alphanumeric settings.