Sans Superellipse Harud 8 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Albeit Grotesk Caps' and 'Albeit Grotesk Rounded Caps' by Cloud9 Type Dept, 'Panton' and 'Panton Rust' by Fontfabric, 'Neusa Neu' by Inhouse Type, 'B52' by Komet & Flicker, and 'Hybriduo' by Typebae (names referenced only for comparison).
Keywords: headlines, branding, ui labels, posters, packaging, techy, friendly, retro, chunky, playful, impact, approachability, modern utility, retro-tech feel, geometric consistency, rounded, squared, geometric, high-contrast counters, sturdy.
A heavy, geometric sans built from rounded-rectangle (superellipse) forms with smooth corners and largely uniform stroke weight. Curves tend to square off before turning, giving letters like C, G, O, and e a soft, boxy silhouette. Apertures are generally open and counters are generous for the weight, while terminals are clean and blunt. The overall rhythm is compact and stable, with simplified construction across diagonals and joins.
Best suited to display roles where its heavy, rounded geometry can read quickly: headlines, logos/wordmarks, product branding, and bold UI labels or navigation. It can also work for short blocks of text in interfaces or signage where clarity and a sturdy presence are priorities.
The combination of thick strokes and softened, squared curves reads as modern and approachable, with a subtle retro-digital flavor. It feels confident and sturdy rather than delicate, projecting a friendly, utilitarian tone suited to contemporary UI and product styling.
The design appears intended to blend geometric efficiency with friendly rounded corners, creating a contemporary sans that evokes soft industrial design and retro-tech cues. It prioritizes strong silhouettes, consistent shape logic, and high-impact readability for prominent typographic use.
Distinctive superelliptical rounds show up consistently in both uppercase and lowercase, especially in o/c/e and the numerals. The lowercase f and j have simple descenders, and the numerals are similarly blocky and rounded, reinforcing a cohesive, icon-like texture in headings.