Sans Normal Nomam 2 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, confident, bold, friendly, modern, sporty, high impact, clear signage, modern branding, strong presence, blocky, geometric, rounded, compact.
A heavy, geometric sans with broad proportions and large internal counters that keep forms open at display sizes. Strokes are uniform and low in contrast, with smoothly rounded curves paired with flat terminals and squared-off joins where diagonals meet. The overall rhythm is steady and horizontal, with sturdy verticals, wide bowls, and compact apertures that read as purposeful rather than delicate. Numerals are similarly weighty and straightforward, matching the letters with simple, geometric construction and strong baseline presence.
It performs best in headlines, posters, and signage where strong stroke weight and broad forms can command attention. It also suits branding and packaging that need a solid, modern mark or short supporting copy with clear, high-impact shapes.
The font conveys a confident, assertive tone with a friendly edge, balancing utilitarian clarity with a contemporary, energetic feel. Its mass and breadth give it a poster-like loudness, while the rounded geometry avoids feeling harsh or technical.
The likely intention is a robust, contemporary sans built for visibility and impact, using geometric curves and uniform weight to produce a consistent, confident typographic voice in display applications.
The design emphasizes strong silhouettes and consistent color, producing an even texture in short headlines and logos. In longer sample text, the weight and width create a dense, attention-grabbing block that favors emphasis over extended reading comfort.