Sans Normal Aldar 1 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: branding, packaging, headlines, posters, ui labels, playful, friendly, casual, modern, approachability, clarity, contemporary feel, brand personality, rounded, soft, quirky, geometric, open.
A rounded, geometric sans with softly swollen curves and crisp, monoline strokes. The forms lean on circular bowls and smooth arcs, paired with slightly flattened terminals that give the letters a subtly hand-cut, informal finish. Counters are open and generous, with simple, uncluttered construction across both cases; the lowercase uses single‑storey a and g, and the overall spacing reads airy and even in text. Figures are similarly rounded and approachable, matching the letterforms in stroke and curvature.
It works well for brand identities that aim for warmth and approachability, as well as packaging, signage, and display typography where clarity and personality need to coexist. The even stroke and open counters also make it suitable for short UI labels and interface copy at moderate sizes, especially where a friendly tone is desired.
The font feels upbeat and personable, with a lightly quirky rhythm that keeps it from reading as strictly utilitarian. Its smooth geometry and softened endings suggest a friendly, contemporary tone suited to approachable messaging rather than formal or corporate voice.
The design appears intended to deliver a clean geometric sans experience while adding a human, slightly quirky twist through softened terminals and subtly irregular finishing. It prioritizes readability and consistency in running text, while keeping enough character for distinctive display use.
In longer lines, the consistent stroke and rounded joins maintain a steady texture, while the slightly squared-off terminals add a distinctive character without becoming decorative. The mix of circular shapes and simplified diagonals gives it a clean, modern presence with a casual edge.