Sans Superellipse Mamib 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Faculty' by Device, 'Whitney' by Hoefler & Co., 'Avenir Next Paneuropean' by Linotype, 'Fact' by ParaType, and 'Belle Sans' by Park Street Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, kids media, playful, friendly, chunky, retro, soft impact, friendly display, retro signage, bold branding, rounded, soft, bulbous, compact, bouncy.
A heavy, rounded sans with soft superellipse construction and consistently blunted terminals. Strokes are thick and even, with generous corner radii and tight, compact counters that stay open enough for display use. The lowercase is sturdy and simplified, with single-storey a and g, short ascenders/descenders, and a generally squat rhythm. Overall spacing reads slightly tight, and the numerals follow the same rounded-rectangle logic for a cohesive, poster-ready texture.
Best suited to headlines, short statements, and logo or wordmark work where its thick, rounded shapes can carry personality. It also fits packaging, stickers, event posters, and kid-friendly or casual branding where a soft, approachable voice is desired.
The tone is warm and approachable, leaning toward playful, cartoonish friendliness rather than formal neutrality. Its chunky silhouettes and soft corners give it a cozy, upbeat feel that recalls retro signage and casual packaging.
The design appears intended to deliver maximum impact with minimal sharpness—combining strong, blocky forms with rounded geometry for a friendly display sans. Consistent superellipse shaping across letters and figures suggests an emphasis on cohesive silhouettes and instant recognizability in bold settings.
Round forms like O and 0 are squarish-oval rather than geometric circles, reinforcing a superelliptical, cushion-like personality. Joins and diagonals are simplified and weighty, prioritizing bold silhouettes over delicate detail; this makes it visually strong at large sizes but inherently dense in long paragraphs.