Sans Normal Alkil 14 is a bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Belle Sans' by Park Street Studio, 'Radiate Sans' by Studio Sun, 'Allumi Std' by Typofonderie, and 'Giane Gothic sans' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, punchy, clean, impact, clarity, modernity, approachability, geometric, rounded, open apertures, high legibility, sturdy.
A heavy, wide sans with geometric construction and smoothly rounded curves. Counters are large and fairly circular, with open apertures and clean, unbracketed terminals that keep shapes crisp at display sizes. The stroke weight is strong and consistent, with subtle modulation only where curves meet straights. Uppercase forms read broad and stable, while lowercase maintains a straightforward, compact rhythm with simple, single-storey constructions where applicable and generous internal spacing that prevents clogging.
This font performs best in headlines and short-to-medium display copy where its wide stance and heavy color can carry a layout. It’s well suited to branding and packaging that needs a modern, straightforward tone, as well as signage and wayfinding where broad, open forms support quick recognition.
The overall tone is confident and contemporary, with a friendly approachability coming from its rounded geometry and open shapes. Its width and weight give it a punchy, assertive voice suited to attention-getting typography without feeling aggressive or sharp.
The design appears intended as a contemporary, geometric workhorse for display use: wide, bold forms with open counters to maximize impact while preserving legibility. Its restrained detailing suggests a focus on clean reproduction across print and digital contexts.
The wide proportions and large counters create a strong horizontal presence and help maintain clarity in dense settings. Numerals are equally robust and open, matching the letterforms’ geometric feel and making them suitable for prominent, at-a-glance reading.