Sans Rounded Bifo 2 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, children’s media, playful, friendly, retro, approachable, whimsical, friendliness, playfulness, softening, retro flavor, display clarity, rounded, soft, bubbly, monoline, geometric.
A rounded, monoline sans with softly inflated strokes and consistently curved terminals. Forms are open and spacious, with broad counters and a slightly extended overall footprint that gives text an airy rhythm. The detailing leans on circular geometry—especially in bowls and curves—while straight strokes remain gently softened rather than sharply squared. Numerals and capitals follow the same rounded construction, producing a cohesive, smooth-textured line in both display and short passages.
Well suited to branding systems that want a warm, friendly voice, as well as packaging, posters, and short headline copy where the rounded construction can be a feature. It also works for playful UI labels or educational/children’s materials when a soft, inviting texture is desired.
The tone is upbeat and personable, with a light retro flavor reminiscent of mid-century signage and kid-friendly packaging. Its rounded endings and generous inner spaces make it feel welcoming and informal, prioritizing charm and approachability over strict precision.
Designed to deliver a cheerful rounded sans personality with consistent, smooth terminals and open forms, aiming for instant friendliness and visual ease. The construction suggests an emphasis on legibility at larger sizes while preserving a distinctive, characterful rhythm.
Several glyphs emphasize rounded joins and terminal dots/soft caps, which creates a distinctive, slightly toy-like cadence in words. The overall color is even and steady, with minimal stroke modulation and clear separation between letters at larger sizes.