Sans Superellipse Erli 7 is a bold, very wide, low contrast, italic, normal x-height font.
Keywords: sports branding, racing graphics, gaming ui, tech branding, posters, futuristic, sporty, techy, dynamic, sleek, speed emphasis, modern branding, display impact, technical tone, extended, oblique, rounded corners, square-rounded, streamlined.
A slanted, extended sans with a geometric build based on squared rounds and superellipse-like curves. Strokes are uniform and heavy, with softened corners and frequent angled terminals that reinforce forward motion. Counters tend to be wide and rectangular with rounded edges, and curves are controlled and engineered rather than organic. The overall rhythm is open and horizontal, with a low-sitting feel and clear separation between characters despite the strong slant.
Best suited to headlines, logotypes, titling, and short bursts of copy where a fast, engineered look is an advantage. It works well in esports and sports branding, vehicle or performance-adjacent graphics, tech product marketing, and interface accents such as labels or navigation. For longer text, it’s more effective as a stylistic layer—used sparingly for emphasis—than as continuous reading copy.
The font projects speed and precision, evoking motorsport, sci‑fi interfaces, and performance branding. Its squared-round geometry reads contemporary and technical, while the oblique stance adds urgency and energy. The tone is assertive and modern, leaning toward “designed for motion” rather than neutral text utility.
The design appears intended to deliver a high-speed, contemporary voice through extended proportions, a pronounced slant, and squared-round geometry. Its consistent, uniform strokes and crisp terminals suggest a focus on clean reproduction in digital and print display contexts. Overall, it aims to be recognizable and energetic while staying structurally disciplined.
Uppercase forms show consistent chamfered/angled cuts, while lowercase and numerals follow the same squared-round logic for a cohesive system. The shapes remain legible at display sizes, but the strong slant and extended proportions can reduce comfort in dense paragraph settings. Numerals are stylized and wide, suited to scoring, dashboards, and identity work where a distinctive numeric voice is desirable.