Sans Normal Usgoj 13 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, presentations, signage, clean, modern, technical, neutral, efficient, clarity, neutrality, modernization, efficient emphasis, system consistency, oblique, geometric, crisp, open counters, tight apertures.
A slanted, sans-serif design with a clean, geometric construction and gently rounded curves. Strokes are smooth and consistent, with a moderate contrast that reads as optical rather than calligraphic, and terminals are mostly plain with minimal flare. Capitals are simple and compact, while the lowercase shows clear oblique rhythm and steady spacing, producing an even, forward-leaning texture in text. Numerals follow the same streamlined logic, with rounded bowls and unobtrusive joins that keep the set cohesive.
Well suited to interface copy, dashboards, and general product typography where an italic voice is needed without sacrificing clarity. It also works for editorial subheads, pull quotes, and contemporary branding systems that want a clean, forward-leaning emphasis. The orderly proportions make it a reliable choice for presentations and short-to-medium signage where quick recognition is important.
The overall tone is contemporary and matter-of-fact, with a subtle sense of motion from the italic angle. It feels practical and composed rather than expressive, leaning toward a utilitarian, design-system aesthetic that stays out of the way while still looking polished.
The design appears intended as a versatile oblique companion for modern sans-serif typography, prioritizing a smooth, geometric skeleton and consistent rhythm for clear reading. Its restrained detailing suggests a goal of broad applicability across digital and print contexts while providing a distinct italic emphasis.
Round letters maintain smooth, near-elliptical bowls, and many forms keep relatively open interiors for legibility at text sizes. The italic slant is consistent across caps, lowercase, and figures, giving headlines and short lines a continuous, energetic flow without becoming overly stylized.