Sans Other Apmo 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Grupi Sans' by Dikas Studio, 'Otter' by Hemphill Type, 'EquipCondensed' by Hoftype, 'Kurri Island' by Mans Greback, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, stickers, playful, bold, quirky, friendly, punchy, attention, approachability, handmade feel, informality, impact, rounded, bulky, soft-cornered, chunky, cartoonish.
A heavy, chunky sans with softened corners and subtly irregular geometry that gives the outlines a hand-cut, slightly wavy feel. Bowls and counters tend toward rounded, almost circular forms, while terminals often end in blunt, flat cuts rather than crisp tapers. Letterforms show mild asymmetry and varied curvature that breaks strict modularity, creating a lively rhythm in text. Figures are similarly robust and rounded, with simple, high-impact silhouettes.
Well-suited to short, high-impact applications such as headlines, posters, packaging callouts, and playful branding. It can also work for children’s materials and informal signage where a friendly, chunky voice is desirable; for longer text, it will typically perform best with generous size and spacing.
The overall tone is playful and informal, with a friendly, comic-like energy that feels approachable and a bit mischievous. Its dense color and bouncy shapes read as expressive and attention-grabbing rather than restrained or corporate.
The design appears intended to deliver maximum visual punch with an upbeat, characterful sans voice. By combining very heavy strokes with rounded forms and slight irregularities, it aims to feel handmade and fun while staying broadly legible in display contexts.
The lively outline behavior adds personality, but it also introduces a slightly uneven texture across words, especially where strokes bulge or narrow unexpectedly. The design prioritizes silhouette and impact over precision, making it most comfortable at display sizes.