Serif Normal Tulun 3 is a light, normal width, very high contrast, italic, normal x-height font.
Keywords: editorial, magazines, headlines, book covers, branding, elegant, refined, fashion, literary, classical, luxury tone, italic emphasis, display elegance, editorial voice, calligraphic feel, calligraphic, hairline, bracketed, sweeping, graceful.
This typeface is a sharply slanted serif with pronounced thick–thin modulation and hairline joins. Stems and diagonals carry a calligraphic, pen-driven rhythm, with tapered terminals and delicate, bracketed serifs that often resolve into pointed or swept finishes. The outlines feel lively rather than rigidly geometric, with subtly varied character widths and flowing curves that create a continuous, cursive-like texture across words. Counters are generally open and oval, while ascenders and descenders extend generously, contributing to an airy, high-end page color at display sizes.
It fits best in short to medium-length settings where its contrast and flourish can be appreciated—magazine headlines, fashion and culture editorial, book covers, invitations, and premium brand identities. It also works well for pull quotes or section openers where a graceful, elevated italic voice is desired.
The overall tone is poised and luxurious, with a couture-editorial polish and a distinctly literary, old-world elegance. Its energetic slant and razor-thin details add drama and sophistication, making the voice feel expressive and ceremonial rather than utilitarian.
The design appears intended to deliver a sophisticated italic serif with a strong calligraphic backbone—prioritizing elegance, motion, and contrast to create a distinctive display texture for premium editorial and brand communication.
The strongest visual signature comes from the extreme contrast and fine hairlines, which gives the face a crisp sparkle but also makes small-size use feel more delicate. The italic construction is integral to the design—curves, joins, and terminals all reinforce a continuous, handwritten motion rather than a simple slant of a roman.