Sans Normal Vebid 3 is a regular weight, normal width, low contrast, italic, short x-height font.
Keywords: ui labels, editorial pull quotes, branding, packaging, posters, clean, modern, casual, technical, forward-leaning, italic companion, friendly modernity, clear emphasis, everyday readability, humanist, rounded, open forms, airy spacing, smooth curves.
A forward-leaning sans with smooth, rounded construction and gently tapered joins that keep the texture even without sharp contrast. Capitals are simple and open, with soft terminals and a slightly condensed, streamlined feel in curved letters. Lowercase forms are compact with a notably short x-height and clear, single-storey shapes where expected, giving lines a light, agile rhythm. Numerals follow the same oblique stance, with rounded bowls and straightforward, legible silhouettes.
It works well for short-to-medium text where an italic voice is desired—UI labels, product copy, and editorial highlights—while also scaling nicely for headlines and brand accents that benefit from a sense of movement. The clean shapes and open counters suit both print and screen applications where clarity is important.
The overall tone is contemporary and informal, combining a clean, utilitarian skeleton with a friendly softness in the curves. Its italic slant adds motion and emphasis, making it feel energetic and conversational rather than formal.
The design appears intended as a versatile italic sans that balances clarity with a softer, more approachable geometry. It aims to provide a modern, readable emphasis style without resorting to high contrast or calligraphic detailing.
In running text the slant is consistent and the counters stay open, helping readability despite the compact lowercase height. The forms avoid decorative quirks, relying instead on smooth geometry and steady spacing to create an unobtrusive, modern voice.