Slab Contrasted Seko 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Malaga' by Emigre, 'Grimmig' by Schriftlabor, and 'Landa' by Sudtipos (names referenced only for comparison).
Keywords: posters, headlines, signage, logotypes, packaging, western, circus, vintage, playful, bold, impact, nostalgia, showmanship, bracketed, chunky, ink-trap, softened, tapered.
A heavy, display-oriented slab serif with chunky stems and broadly bracketed serifs that flare outward into wedge-like terminals. The letterforms show noticeable stroke modulation, with rounded joins and slightly tapered ends that create a carved, poster-cut feel rather than a purely geometric build. Counters are compact and well-contained, and curves are generously rounded, keeping the dense weight from feeling rigid. Overall spacing reads sturdy and open for a display face, with lively width variation between glyphs contributing to a rhythmic, hand-hewn texture.
Best suited for large-scale settings such as posters, headlines, and signage where its chunky slabs and tapered terminals can read clearly. It also works well for logos and packaging that want a vintage or Western-leaning personality, especially in short phrases or emphatic titles.
The tone is theatrical and nostalgic, evoking show posters, Western storefront lettering, and circus-era advertising. Its bold, friendly shapes communicate confidence and fun, with a slightly rugged edge that suggests wood type or stamped signage.
The design appears intended to deliver maximum impact with a retro display voice, combining bold slab serifs and softened, tapered detailing for a wood-type-inspired presence. It prioritizes distinctive silhouettes and a lively rhythm for attention-grabbing typography.
Serifs and terminals consistently splay and soften, producing a distinctive silhouette even at a distance. The numerals match the letters’ weight and flare, maintaining the same poster-like presence in mixed settings.