Sans Normal Irti 2 is a very bold, wide, medium contrast, italic, tall x-height font.
Keywords: headlines, posters, branding, sports, packaging, sporty, assertive, dynamic, modern, friendly, impact, speed, attention, modernity, approachability, slanted, compact, rounded, blocky, high-impact.
A heavy, slanted sans with rounded geometry and tightly controlled apertures. Strokes stay consistently thick with softly curved joins and a generally smooth, swollen silhouette, giving counters an oval feel. The design mixes broad, stable horizontals with forward-leaning verticals, producing a compact, high-impact rhythm. Terminals are mostly blunt and clean, with occasional angled cuts that reinforce speed and motion; punctuation and figures follow the same bold, rounded construction.
This font suits big, attention-forward typography such as headlines, posters, sports and event graphics, and bold brand moments. It also works well for packaging callouts, short promotional copy, and display-sized UI accents where strong emphasis is needed. For long-form reading, it’s best used sparingly as a secondary accent due to its dense, high-impact color.
The overall tone is energetic and confident, with a sporty, action-oriented voice. Its rounded massing keeps it approachable rather than harsh, while the strong slant adds urgency and momentum. The result feels contemporary and promotional—built to grab attention quickly.
The design appears intended to deliver maximum visual punch with a fast, forward-leaning stance while staying friendly through rounded forms. It prioritizes legibility at display sizes, creating a cohesive, compact texture that reads as modern and energetic across letters and figures.
Uppercase forms read sturdy and headline-driven, while lowercase maintains a chunky, rounded texture that stays cohesive in continuous text. Numerals are broad and prominent, designed to hold their shape at large sizes. Spacing appears tuned for dense setting, creating a solid, poster-like block when used in paragraphs.