Sans Normal Niluz 4 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Mosafin' by Yukita Creative (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, ui labels, modern, friendly, confident, clean, straightforward, high impact, legibility, modern utility, brand clarity, geometric, rounded, open, compact, sturdy.
A sturdy sans with a geometric backbone and softly rounded curves. Strokes are consistently heavy with minimal modulation, and terminals are mostly square-cut, giving the letters a clean, engineered finish. Proportions favor broad forms and generous bowls (notably in C, O, Q, and 8), while counters stay open for clarity. The lowercase shows a tall x-height with simple, single-storey shapes (a, g) and a compact, utilitarian rhythm; the dot on i/j is round and the t has a short, straightforward crossbar.
Works best where strong presence and quick readability are needed, such as headlines, posters, packaging, wayfinding, and brand marks. It can also serve well for UI labels and short blocks of text where a bold, clear voice is desirable.
The overall tone is modern and approachable, with enough weight to feel confident and emphatic. Its rounded geometry reads friendly rather than aggressive, making it feel contemporary and practical at the same time.
The design appears intended as a high-impact, highly legible sans that combines geometric simplicity with friendly roundness. It aims to stay neutral and versatile while delivering a confident, contemporary voice for display-forward typography.
Numerals are similarly robust and highly legible, with round, balanced 0/8/9 and a plain, vertical 1. The uppercase has a strong, signage-like presence, and diagonal forms (V, W, X, Y) keep crisp angles without becoming sharp or delicate.