Sans Superellipse Fyrey 7 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Ultimatum MFV' by Comicraft, 'Brown Pro' by Shinntype, and 'Reznik' by The Northern Block (names referenced only for comparison).
Keywords: headlines, sports branding, posters, packaging, logotypes, sporty, energetic, assertive, dynamic, modern, impact, speed, modernity, branding, display, rounded, oblique, compact, blocky, smooth.
A heavy, oblique sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and uniform with modest contrast, producing dense, dark word shapes and a strong horizontal thrust. Counters are relatively tight and often squarish, while terminals stay blunt and clean rather than tapered. The overall rhythm is compact and sturdy, with a slightly condensed feel in some letters and rounded joins that keep forms smooth despite the weight.
Best suited to headlines, short statements, and branding where bold, forward-leaning emphasis is desired. It performs well in sports and fitness identities, promotional posters, packaging callouts, and compact logotypes where strong, rounded forms need to hold up at a glance.
The face projects speed and impact, combining a sporty slant with robust, industrial solidity. Its rounded geometry softens the aggression of the weight, giving it a contemporary, high-energy tone that feels suited to performance and motion.
The design appears aimed at delivering maximum impact with a fast, italicized stance, using superelliptical curves to keep the weight approachable and cohesive. Its geometry prioritizes legible, high-contrast word silhouettes for attention-grabbing display typography.
Uppercase forms read particularly strong in display sizes, while the lowercase maintains clear, simple silhouettes with minimal detail. Numerals follow the same rounded, blocky logic for consistent texture in headings and labeling.