Sans Normal Byban 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Ervha' and 'Hempa Sans' by Yukita Creative (names referenced only for comparison).
Keywords: ui text, body copy, product design, signage, presentations, clean, modern, neutral, friendly, functional, legibility, versatility, neutral voice, clarity, everyday usability, rounded, open apertures, humanist, balanced, plainspoken.
A clean sans with gently rounded geometry and consistent, low-contrast strokes. Letterforms favor open counters and generous apertures, with smooth curves and straightforward joins that keep shapes clear at text sizes. The proportions feel balanced rather than condensed or extended, with a steady rhythm across uppercase and lowercase and simple, unembellished numerals.
This font suits interface and product typography where a clear, unobtrusive voice is needed, and it performs well for general-purpose body text, captions, and informational layouts. Its open shapes and steady texture also make it a solid option for wayfinding and presentation decks where readability and neutrality are priorities.
The overall tone is modern and neutral, with a mild friendliness coming from the rounded curves and open forms. It reads as practical and approachable rather than technical or expressive, aiming for clarity and everyday usability.
The design appears intended as a versatile, general-purpose sans that prioritizes legibility and consistency across letters and numbers. Its rounded construction and restrained detailing suggest an aim for a contemporary, approachable tone that stays out of the way in longer passages.
In the sample text, spacing and stroke uniformity support continuous reading, while the circular forms (notably in C/O/Q and the bowls in b/p) reinforce a calm, even texture. The numerals follow the same plain, geometric logic, maintaining visual continuity in mixed text and data.