Sans Normal Linuv 13 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Oso Sans' by Adobe, 'Epoca Pro' by Hoftype, 'PTL Attention' by Primetype, 'Core Sans N SC' and 'Core Sans NR' by S-Core, and 'Costanera' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, display ads, sporty, assertive, dynamic, friendly, retro, emphasis, impact, motion, approachability, branding, rounded, compact, slanted, soft corners, chunky.
A heavy, right-slanted sans with compact proportions and rounded, softened corners. Strokes stay broadly even, with a stout, blocky feel and minimal modulation, while terminals are clean and slightly tapered by the slant. Counters are relatively tight and the curves in letters like C, O, S, and G read as smooth, elliptical forms rather than geometric circles. The lowercase shows a single-storey a and g, sturdy stems, and a generally wide, stable rhythm suited to large sizes; numerals are bold and rounded with simple, open shapes.
Best suited for display contexts where strong emphasis is needed, such as headlines, posters, sports and lifestyle branding, and attention-grabbing packaging or promotional graphics. It can work for short bursts of text—taglines, labels, UI callouts—when a bold, dynamic voice is desired, but its dense color suggests avoiding long-form reading at smaller sizes.
The overall tone is energetic and confident, with a sporty, forward-leaning motion. Its soft rounding keeps the impact approachable rather than aggressive, giving it a friendly, retro-leaning headline presence.
The design appears intended to deliver maximum visual impact with a clean, contemporary sans structure, combining bold mass with rounded forms and a consistent slant to communicate speed and confidence.
The italic angle and dense color create a strong emphasis in text settings, where words form dark, cohesive shapes. Round letters maintain smooth continuity, while diagonals (K, V, W, X, Y) appear especially punchy due to the weight and slant.