Print Upgus 1 is a regular weight, normal width, low contrast, reverse italic, normal x-height font.
Keywords: posters, packaging, social graphics, headlines, children’s materials, playful, friendly, casual, quirky, approachable, handmade feel, friendly tone, casual display, approachable text, brushy, rounded, bouncy, informal, hand-drawn.
A casual, hand-drawn print style with rounded forms and softly tapered stroke ends that suggest a marker or brush-pen. Strokes are generally even with low contrast, but show natural wobble and slight irregularities in curves and joins. The overall rhythm is bouncy and slightly right-leaning, with open counters and generous spacing that keeps words airy and readable. Capitals feel simplified and lively rather than rigid, and lowercase maintains a straightforward, unconnected structure with a consistent, everyday handwritten proportion.
It works well for headlines, short paragraphs, and display sizes where a friendly handwritten voice is desired—posters, invitations, packaging callouts, social media graphics, and educational or kids-oriented materials. It can also suit labeling and casual branding where an informal, handcrafted impression is beneficial.
The font conveys a lighthearted, personable tone—like quick notes, classroom headings, or handmade signage. Its relaxed stroke behavior and slightly quirky proportions add warmth and informality without becoming chaotic, making it feel friendly and human.
The design appears intended to capture the spontaneity of quick hand lettering in a clean, legible print form. It prioritizes warmth and personality through subtle stroke wobble, rounded shapes, and a lively slant while maintaining clear letterforms for everyday readability.
Numbers and punctuation match the same loose, brushy construction, helping mixed content feel cohesive. The irregularity is consistent enough to read smoothly in short paragraphs, but still present enough to communicate an unmistakably hand-rendered character.