Serif Contrasted Ulri 2 is a very bold, normal width, very high contrast, upright, normal x-height font visually similar to 'FS Ostro' and 'FS Ostro Variable' by Fontsmith, 'Abril' by TypeTogether, and 'Bodoni' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, magazine, branding, packaging, posters, luxury, dramatic, editorial, classic, theatrical, editorial impact, luxury tone, classic revival, display elegance, brand signature, hairline serifs, vertical stress, sharp terminals, swashy tails, crisp.
This typeface is a high-contrast serif with a distinctly vertical axis, thick main stems, and very fine hairlines that sharpen into crisp, unbracketed serifs. Uppercase forms feel stately and sculpted, with wedge-like entries and long, clean horizontals, while the lowercase shows a more calligraphic flavor through curled or hooked terminals (notably in g, j, y, and s). Counters are compact and the rhythm alternates between dense black strokes and delicate connecting hairlines, producing a refined but assertive texture. Numerals follow the same contrast model, mixing sturdy verticals with razor-thin joins and small finishing serifs.
Best suited for headlines and short-form settings where contrast and detail can be appreciated—magazine mastheads, fashion or luxury branding, premium packaging, and high-impact poster typography. It can also work for pull quotes or section openers where a bold, refined voice is desired.
The overall tone is formal and high-end, with a dramatic, fashion-forward presence that reads as confident and curated. Its sharp contrast and ornamental touches add a slightly theatrical, display-oriented character even in straightforward words, evoking classic editorial typography rather than utilitarian text setting.
The design appears intended to deliver a modern, editorial take on a high-contrast serif: commanding weight for display impact, paired with elegant hairlines and a few expressive lowercase terminals to provide a signature look.
In the sample text, the heavy stems create strong word shapes while the hairlines and small details demand clean reproduction; at smaller sizes those delicate features may visually thin out. Several glyphs introduce distinctive curls and spur-like finishes that add personality and help separate it from more neutral Didone-style serifs.