Sans Normal Argus 5 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, body copy, branding, signage, editorial, neutral, modern, clean, functional, friendly, clarity, versatility, neutrality, readability, system design, rounded, open counters, even rhythm, crisp terminals, high legibility.
This typeface is a clean sans with rounded, circular construction and smooth joins. Strokes stay even with minimal modulation, producing a steady, consistent texture in both display and text sizes. Terminals are largely straight and crisp, while bowls and curves are generous and open, contributing to clear counters and comfortable spacing. Uppercase forms read straightforward and geometric, while lowercase shapes keep a simple, contemporary skeleton with familiar proportions and an unforced, workmanlike cadence.
It suits interface typography, product UI, and general-purpose reading where an even, unobtrusive rhythm is needed. It also works well for contemporary branding systems, wayfinding, and editorial layouts that benefit from a clean, geometric sans with reliable legibility.
The overall tone is neutral and modern, aiming for clarity rather than personality-driven quirks. Its rounded geometry adds a mild friendliness without becoming playful, making it feel approachable, efficient, and broadly usable.
The design appears intended as a versatile, everyday sans that prioritizes clarity, consistency, and modern neutrality. Rounded forms and open counters suggest a focus on readability across a range of sizes and contexts, especially in practical, system-like applications.
The sample text shows a stable baseline and even color, with punctuation and numerals matching the same simple, geometric logic as the letters. Diagonals and curved joins remain tidy, helping maintain legibility in mixed-case settings and longer passages.