Sans Superellipse Ifdi 7 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, sports branding, strong, industrial, retro, sporty, techno, impact, legibility, branding, compactness, modernity, blocky, squared, rounded corners, compact counters, stencil-like cuts.
A heavy, block-driven sans with rounded-rectangle construction and softened corners throughout. The strokes are uniformly thick, with broad, squarish bowls and compact interior counters that stay open via deliberate notches and ink-trap-like cut-ins at joins. Curves resolve into superellipse-like forms rather than true circles, giving letters a stable, machined feel. Terminals are mostly flat and horizontal/vertical, and diagonals are simplified into sturdy wedges, producing a tight, high-impact rhythm in headlines and short bursts of text.
Best suited to display sizes where its mass and geometric cut-ins can be appreciated—headlines, posters, event graphics, and punchy brand marks. It also fits sports branding, product packaging, and UI moments that need bold, compact labels or section headers. In longer passages, it works most effectively in short blocks where its dense texture remains comfortable.
The overall tone is assertive and workmanlike, with a distinctly retro-industrial flavor. Its chunky geometry and engineered apertures suggest strength, utility, and a slightly futuristic, arcade-era confidence. It reads as energetic and competitive without becoming playful or decorative.
The font appears designed to deliver maximum impact with a compact, engineered silhouette, using rounded-rectangle geometry and strategic cut-ins to keep counters readable at extreme thickness. It aims for a sturdy, modern-industrial voice that remains distinctive and highly legible in bold display applications.
The design relies on consistent internal cutouts to preserve legibility at very heavy weight, creating a subtle stencil or slot-cut impression in several letters and numerals. Spacing and sidebearings feel tuned for dense setting, with a strong rectangular texture that stays coherent across mixed case and figures.