Sans Normal Atgeg 5 is a light, wide, low contrast, upright, normal x-height font.
Keywords: ui text, branding, editorial, presentations, signage, clean, modern, friendly, neutral, airy, clarity, versatility, approachability, modernity, rounded, open, geometric, minimal, unobtrusive.
A clean sans with softly rounded geometry and even stroke weight. Curves are smooth and near-circular in bowls, while joins and terminals tend toward gently rounded or subtly tapered ends rather than sharp cuts. Counters are open and spacious, with steady spacing and a calm rhythm in text; the uppercase feels broad and stable, and the lowercase maintains clear, straightforward construction. Numerals follow the same simple, open forms, reading clearly at display and text sizes.
Well suited to interface typography, product and corporate branding, and general editorial use where a clean, contemporary sans is needed. The open counters and smooth curves also make it a good choice for presentations and short signage, especially where a friendly but neutral tone is desired.
The overall tone is modern and approachable, with a restrained, matter-of-fact presence. Its rounded shapes soften the voice, keeping it friendly without becoming playful or decorative. The result feels contemporary, legible, and quietly confident.
Likely intended as a versatile, general-purpose sans that prioritizes clarity and a contemporary feel. The rounded geometry suggests a goal of approachable neutrality—clean enough for functional settings while warm enough for brand-forward applications.
The design leans on consistent curvature and open apertures, which helps maintain clarity in mixed-case settings. Diagonals and verticals feel balanced, supporting an even typographic color in paragraphs and headlines alike.