Sans Normal Olgat 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATC Arquette' by Avondale Type Co., 'FF Infra' by FontFont, 'CF Asty' by Fonts.GR, 'Baru Sans' by Kereatype, and 'Mazzard Soft' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, social ads, friendly, confident, playful, retro, approachable, maximum impact, brand friendliness, display clarity, modern retro, rounded, soft terminals, chunky, geometric, compact.
A heavy, rounded sans with compact proportions and strongly filled-in counters. Curves are built from smooth, near-circular geometry, while corners and terminals are subtly softened, giving strokes a cushioned, monoline feel. The lowercase shows single-storey forms (notably a and g) and sturdy verticals, producing an even, poster-like texture. Numerals are similarly weighty and simplified, with wide bowls and minimal internal space, reinforcing the solid, high-ink silhouette at display sizes.
Best suited for short, attention-grabbing text such as headlines, posters, packaging callouts, and bold brand marks where the dense shapes can deliver maximum presence. It also works well for digital promotions and social ads that benefit from a friendly, high-impact sans.
The overall tone is bold and approachable, with a friendly, slightly retro softness that feels energetic rather than formal. Its rounded construction reads playful and modern, making text feel welcoming and confident.
The design appears intended to deliver a strong, contemporary display voice with rounded geometry and simplified forms, prioritizing punch and approachability over fine-detail readability in long text.
Tight apertures and small counters create a dense rhythm, especially in letters like e, s, a, and 8; this boosts impact but can reduce clarity as sizes get smaller. The design’s consistent curvature and softened joins help maintain a cohesive, branded look across mixed-case and numerals.