Sans Superellipse Ampu 1 is a bold, very narrow, low contrast, reverse italic, normal x-height font.
Keywords: headlines, posters, packaging, branding, logos, retro, punchy, quirky, kinetic, informal, compact impact, playful display, retro voice, space saving, condensed, rounded, oblique, bouncy, compact.
A compact, condensed sans with a consistent oblique slant and heavy, even stroke weight. Curves are built from rounded-rectangle/superellipse forms, giving bowls and counters a soft-cornered, slightly squarish feel. The rhythm is tight and upright metrics feel narrow, while individual letters show small width idiosyncrasies that add a hand-set, cut-type flavor. Terminals are mostly blunt and clean, with simple, utilitarian joins and a sturdy overall color on the page.
Best used where space is tight but impact is needed—headlines, posters, labels, packaging, and bold brand lockups. It can also work for short subheads, pull quotes, and UI accents when you want a condensed, lively voice, but it’s most effective in brief to medium-length bursts rather than extended reading.
The overall tone is energetic and slightly mischievous, with a retro display attitude. Its slanted stance and compressed shapes create a sense of motion and urgency, while the rounded geometry keeps it friendly rather than aggressive. It reads as bold, attention-getting, and a bit offbeat—well suited to playful, characterful messaging.
The design appears intended to deliver a compact, high-impact sans with a distinctive rounded-square skeleton and a persistent slant for motion. It prioritizes personality and immediacy over neutrality, aiming to stand out in display contexts while staying simple and durable in construction.
In the sample text, the condensed proportions create strong horizontal momentum and dense texture, which can become visually intense in long passages. The rounded-square construction is especially noticeable in circular letters and numerals, reinforcing a cohesive, branded look. The oblique angle is steady across caps, lowercase, and figures, helping mixed-case settings feel unified.