Sans Normal Baho 2 is a bold, very narrow, low contrast, reverse italic, normal x-height font visually similar to 'Athletic Condensed' by Mandarin (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, signage, retro, playful, punchy, informal, poster-like, space saving, attention grabbing, retro flavor, display impact, quirky slant, condensed, slanted, upright terminals, asymmetric, compact.
A tightly condensed sans with a pronounced back-slant and compact proportions. Strokes are thick and largely uniform, with rounded curves and blunt, squared-off terminals that keep the silhouettes punchy. Counters are small and vertically oriented, giving the alphabet a tall, compressed rhythm; diagonals and joins are simplified and sturdy, reinforcing a bold graphic presence. The overall texture is dense and energetic, with consistent stroke behavior across caps, lowercase, and numerals.
Best suited for short, high-impact text such as posters, headlines, logos, packaging callouts, and signage where its condensed back-slant can add urgency and personality. It can work for subheads or labels when sizes are moderate to large and spacing is adjusted for clarity.
The letterforms feel lively and slightly mischievous, with a retro display attitude driven by the back-slanted stance and compact, high-impact shapes. Its dense color and quirky lean suggest headline energy rather than neutrality, creating a tone that’s more expressive than utilitarian.
The design appears intended as a compact display sans that maximizes impact in limited horizontal space while adding character through a consistent reverse-italic stance. Its simplified, low-contrast construction prioritizes bold legibility and graphic presence over quiet text-setting.
The condensed width and tight counters make the face read best when allowed breathing room in tracking and line spacing. Numerals and capitals share the same tall, compressed geometry, supporting a cohesive, sign-like rhythm in mixed settings.