Serif Contrasted Kehi 7 is a light, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, branding, posters, magazine covers, fashion, luxury, formal, dramatic, luxury appeal, display impact, editorial tone, refined contrast, hairline serifs, vertical stress, crisp terminals, sharp joins, sculpted forms.
This serif typeface is built around strong verticals paired with extremely thin hairlines, producing a crisp, high-contrast texture. Serifs are fine and sharp with minimal bracketing, and many joins and terminals resolve into needle-like points that emphasize precision. Proportions skew wide with generous sidebearings, while round letters show tall, narrowed counters and a distinctly vertical stress. The overall rhythm alternates thick stems and delicate connecting strokes, creating a refined but attention-grabbing silhouette in both uppercase and lowercase.
It excels in display settings such as headlines, pull quotes, magazine covers, and brand marks where its contrast and wide proportions can be appreciated. It can also support short blocks of larger-size text for premium packaging, invitations, and campaign typography, especially when ample spacing and clean reproduction are available.
The tone is elegant and emphatic, with a couture-like polish and a slightly theatrical snap from its hairline details. Its high-contrast structure and wide stance suggest sophistication and authority, evoking classic editorial typography and upscale branding.
The design appears intended to deliver a modernized, high-contrast serif voice with an emphasis on elegance and visual drama. By combining wide proportions with razor-thin hairlines and vertical stress, it aims to project luxury and authority while remaining crisp and composed.
In text, the thin horizontals and hairlines become a defining feature, giving a sparkling, engraved-like presence at display sizes. Numerals follow the same contrast logic, with strong vertical strokes and fine connecting elements that maintain a consistent, formal cadence.