Slab Square Pevu 10 is a bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, editorial, retro, sturdy, authoritative, utilitarian, impact, clarity, stability, editorial voice, display strength, slab serif, bracketed, blocky, hefty, compact.
A sturdy slab-serif with heavy, squared-off serifs and largely monolinear strokes. The letterforms are broad and stable, with a slightly condensed feel in some capitals balanced by ample counters and clear internal spaces. Serifs are blocky and mostly unbracketed to lightly bracketed depending on the junction, giving a carved, mechanical impression rather than a calligraphic one. Round letters (O, C, Q) stay fairly open and circular, while horizontals and terminals end decisively, creating a strong baseline and headline presence.
This face is best suited to display settings such as headlines, poster typography, and bold editorial pull-quotes where its slab structure can create clear hierarchy. It can also work well for branding and packaging that benefits from a solid, dependable voice. In longer text, it will read as dense and emphatic, making it more appropriate for short passages, subheads, and labels than for extended body copy at small sizes.
The overall tone is confident and workmanlike, with a retro editorial flavor reminiscent of mid-century headlines and sturdy print typography. Its heavy slabs and straightforward construction communicate reliability and emphasis without feeling ornamental. The texture in paragraphs reads firm and assertive, suited to messaging that needs to land with clarity and weight.
The design appears intended to deliver a strong, no-nonsense slab-serif voice with high impact and dependable legibility in display contexts. Its squared terminals and sturdy proportions suggest a practical, print-rooted aesthetic aimed at confident, attention-holding typography.
In the sample text, the rhythm is even and the silhouettes remain crisp at larger sizes, with strong word shapes driven by pronounced serifs and wide shoulders. Numerals appear robust and straightforward, matching the overall blocky construction and maintaining consistent weight across curves and straight segments.