Sans Normal Bomer 3 is a regular weight, normal width, low contrast, upright, tall x-height font visually similar to 'Escale' by Jorgensen-fonts (names referenced only for comparison).
Keywords: ui text, body copy, editorial, signage, brand systems, clean, neutral, modern, friendly, functional, legibility, versatility, clarity, neutral branding, everyday text, humanist, open apertures, rounded terminals, soft curves, even rhythm.
A clean sans with softly rounded curves and mostly uniform stroke thickness. Counters are open and generous, with smooth, circular bowls and unobtrusive joins that keep the texture even in paragraphs. The lowercase shows a relatively large x-height and straightforward, unmodulated construction, while key shapes like a double-storey “a” and a single-storey “g” reinforce a practical, contemporary voice. Numerals and capitals appear sturdy and simple, with clear, unfussy geometry suited to continuous reading.
This face works well for interface text, product copy, and general-purpose editorial settings where a steady rhythm and clear letterforms matter. It also suits signage and brand systems that need a contemporary sans voice with a friendly edge, especially at small to medium sizes.
The overall tone is neutral and approachable, prioritizing clarity over personality. Its soft rounding and open forms give it a friendly, contemporary feel without becoming playful or decorative, making it read as calm and dependable.
The design appears intended as a versatile, everyday sans built for legibility and consistent texture across a range of text sizes. Its open shapes and straightforward constructions suggest a focus on clarity, neutrality, and broad applicability in modern layouts.
Round letters such as O, C, and G maintain consistent curvature and stable proportions, helping text set with an even color. Spacing appears balanced in the sample text, with punctuation and diacritics (like the i/j dots) kept compact and crisp for straightforward readability.