Sans Normal Kegav 5 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Milo' by FontFont; 'Accia Sans' by Mint Type; 'Agent Sans', 'Akagi', and 'Akagi Pro' by Positype; 'Modal' by Schriftlabor; 'Acorde' by Willerstorfer; and 'Rehn' by moretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, friendly, sporty, retro, energetic, approachable, impact, approachability, motion, display, clarity, oblique, rounded, soft corners, bouncy, compact caps.
A slanted, heavy sans with rounded construction and softly chamfered corners that keep the texture smooth at large sizes. Strokes are generally even, with broad curves and slightly pinched joins that give letters a lively, bouncing rhythm. The capitals are compact and sturdy, while the lowercase shows generous bowls and a single-storey feel on several forms, producing an informal, contemporary flow. Numerals follow the same rounded, forward-leaning logic, with clear, simple silhouettes designed for impact rather than delicacy.
Best suited to short, high-impact settings such as headlines, posters, social graphics, and brand marks where the slanted, rounded weight can carry personality. It also fits packaging and signage that want a friendly, sporty voice, while longer paragraphs may feel visually heavy due to the dense texture.
The overall tone is upbeat and personable, combining a retro display punch with a sporty, forward-moving slant. Its rounded forms and soft terminals feel welcoming and casual, while the heavy presence keeps it assertive and attention-grabbing.
The design appears intended to deliver a modern, approachable display sans that reads quickly and projects motion. Its rounded geometry and consistent stroke weight prioritize bold clarity and a cheerful, energetic character over formal neutrality.
The forward lean and compact counters create a dense, energetic word shape, especially in mixed-case lines. Curves dominate throughout, and diagonal strokes in letters like K, V, W, X, and Y emphasize motion and momentum.