Sans Superellipse Utdin 3 is a bold, wide, monoline, upright, tall x-height font.
Keywords: headlines, branding, posters, ui labels, packaging, techy, futuristic, industrial, clean, confident, tech aesthetic, modern branding, display impact, geometric consistency, rounded corners, squared curves, geometric, compact apertures, flat terminals.
A geometric sans with squared-round construction: curves are built from rounded rectangles and superellipse-like bowls, producing boxy counters and consistently softened corners. Strokes are uniform and heavy, with flat, clean terminals and minimal contrast. Proportions lean broad with a tall x-height, giving lowercase forms a sturdy, compact presence. Openings are generally tight, and many joins and diagonals are cut crisply, reinforcing a controlled, engineered rhythm across letters and numerals.
Well-suited to headlines, logos, and brand systems that want a contemporary, tech-forward voice. It can also work for UI labels, product markings, and packaging where sturdy letterforms and consistent geometry help maintain impact. Longer passages may feel dense due to the tight apertures and heavy texture, so it tends to shine best in short to medium text blocks.
The overall tone is modern and technical, with a streamlined, device-like feel. Its rounded-square geometry reads futuristic and industrial rather than friendly or casual, projecting confidence and precision.
The design appears aimed at delivering a bold, geometric voice built from rounded-square forms, balancing hard engineering cues with softened corners for legibility and contemporary polish.
Distinctive rounded-rectangle bowls show strongly in characters like O/Q and b/d/p/q, and the numerals adopt the same squarish, softened aesthetic for a cohesive set. The shapes favor clarity at display sizes, with a consistent grid-like logic that keeps the texture even and intentional.