Slab Unbracketed Alrat 10 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: headlines, packaging, posters, editorial, branding, retro, bookish, rugged, friendly, workwear, vintage flavor, sturdy readability, expressive italic, display presence, slab serif, unbracketed, rounded joins, ink-trap feel, ball terminals.
A slanted slab serif with stout, square-ended serifs and a generally low-contrast, sturdy stroke. The design shows softly rounded corners and joins that keep the heavy forms from feeling brittle, with occasional ball-like terminals and bulbous endings that add warmth. Counters are open and proportions lean broad, giving letters a generous footprint and an easy rhythm in text. The italic is constructed rather than cursive, maintaining solid, consistent structure across caps, lowercase, and numerals.
Well-suited to headlines and short paragraphs where a durable, retro-flavored voice is needed, such as packaging, labels, posters, and identity systems. The wide set and sturdy slabs can also work in editorial callouts, pull quotes, and signage where clarity and personality should balance.
The overall tone feels vintage and utilitarian, like classic editorial or storefront lettering with a friendly, slightly quirky twist. Its chunky slabs and rounded finishing details create an approachable, hardworking personality rather than a formal one.
The design appears intended to deliver a dependable slab-serif foundation with an italicized, energetic stance, combining industrial strength with softened details for readability and charm. It aims to evoke vintage print and workwear aesthetics without becoming overly ornate.
Uppercase forms read bold and stable, while the lowercase introduces more character through curved strokes and terminal details, helping long lines feel lively. Numerals match the same robust, slightly softened geometry, supporting cohesive display and text settings.