Sans Normal Apkib 17 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'BR Segma' and 'BR Sonoma' by Brink, 'Hando' by Eko Bimantara, 'Foundry Context' by The Foundry, and 'Clobber Grotesk' by Wordshape (names referenced only for comparison).
Keywords: ui text, wayfinding, presentations, editorial, brand systems, clean, neutral, modern, practical, corporate, legibility, neutrality, versatility, clarity, open apertures, large counters, even rhythm, crisp terminals, geometric-leaning.
A clean sans with even stroke weight and a slightly expanded, airy footprint. Curves are smooth and near-circular, with generous counters in round letters and clear, open apertures in forms like C, S, and e. Terminals are crisp and mostly flat, giving the design a tidy, engineered finish, while diagonals (A, V, W, Y) are straight and firm without calligraphic modulation. Spacing and proportions read balanced and consistent, supporting comfortable word shapes in longer text.
Works well for interface typography, product and web copy, and other settings where clarity and a neutral tone are priorities. Its open shapes and consistent rhythm also suit signage, dashboards, and presentation graphics, and it can serve as a flexible base in brand systems that need a modern, unobtrusive sans.
The overall tone is neutral and contemporary, with a straightforward, utilitarian voice. Its calm geometry and uncluttered construction feel professional and dependable rather than expressive or decorative.
Designed to deliver a straightforward, contemporary sans voice with strong everyday legibility. The emphasis appears to be on clean geometry, open internal spaces, and consistent spacing for reliable performance across headings and paragraph text.
The numerals match the letterforms’ smooth, even construction and keep a simple, legible silhouette at text sizes. Overall rhythm is steady and unclipped, with rounded forms that remain clear in dense paragraphs.