Print Ubmab 2 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: packaging, posters, social media, headlines, kids content, friendly, playful, casual, approachable, handmade, human warmth, casual legibility, playful tone, handmade texture, rounded, brushy, bouncy, informal, quirky.
A casual hand-drawn print with smooth, slightly brush-like strokes and gently rounded terminals. Letterforms are simplified and open, with a lively baseline and small irregularities in stroke joins that preserve an organic, written feel. Capitals are tall and narrow with soft curves, while lowercase forms stay compact and readable, showing modest ascenders and descenders and clear counters. Numerals follow the same hand-rendered rhythm, with simple constructions and a lightly uneven texture that keeps the set cohesive.
Works well for packaging, cafe menus, posters, and social media graphics where an informal, welcoming voice is needed. It’s also a good fit for children’s materials, craft branding, and casual headlines, and can be used in short passages when a handwritten texture is preferred over strict typographic neutrality.
The font conveys an upbeat, conversational tone—warm and personable rather than formal. Its bouncy rhythm and soft shapes feel youthful and informal, suggesting friendliness and everyday spontaneity.
The design appears intended to mimic neat, quick marker or brush printing—prioritizing friendliness and legibility while keeping the natural quirks of hand lettering. It aims to add personality to messages without relying on connected script forms.
Overall spacing is a bit elastic, reinforcing the hand-lettered character. The set favors clarity over flourish: strokes are confident and consistent, with just enough variation to avoid looking mechanical, making it suitable for short to medium text where a human voice is desired.