Sans Normal Koraw 13 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira' by Durotype, 'Muller' and 'Muller Next' by Fontfabric, and 'Belle Sans' by Park Street Studio (names referenced only for comparison).
Keywords: branding, editorial, advertising, ui labels, packaging, modern, clean, confident, dynamic, friendly, emphasis, clarity, modernity, versatility, oblique, humanist, open apertures, rounded forms, crisp terminals.
This typeface is an oblique sans with smooth, rounded bowls and a steady, even stroke weight. Curves are built from clean circular/elliptical forms, while straight strokes keep a crisp, slightly sheared posture that reinforces the slanted rhythm. Counters are generally open and legible, with straightforward joins and minimal modulation. Figures follow the same simple geometry, reading clearly with a practical, contemporary feel.
It suits branding systems that want a contemporary, energetic voice, as well as editorial headlines and subheads where a slanted sans can add emphasis without feeling ornamental. The clear numerals and open shapes also make it a good fit for UI labels, navigation, and product/packaging typography that needs clean readability with a bit of motion.
The overall tone is modern and direct, with an energetic forward lean that suggests motion and momentum. Its rounded construction keeps it approachable rather than technical, balancing clarity with a mildly sporty, editorial presence.
The design appears intended as a versatile oblique companion for modern sans typography, prioritizing clean geometry, consistent rhythm, and easy readability while adding emphasis through a stable, uniform slant.
The slant is consistent across capitals, lowercase, and numerals, creating a cohesive texture in text. Letterforms avoid decorative quirks, relying instead on proportion, spacing, and smooth curvature for character.