Sans Normal Afnok 17 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'FS Silas Sans' by Fontsmith, 'Interval Next' by Mostardesign, 'Blond' and 'Nula' by Tour De Force, and 'Ebony' by TypeTogether (names referenced only for comparison).
Keywords: branding, headlines, advertising, packaging, ui text, contemporary, sporty, confident, dynamic, clean, modern utility, contemporary branding, energetic emphasis, clear readability, oblique, rounded, geometric, open apertures, high legibility.
This is an oblique sans with a clean, rounded-geometric construction and smooth, low-contrast strokes. Curves are broadly circular and terminals are neatly cut, giving letters a crisp, modern finish. The proportions feel balanced with a steady rhythm, and the lowercase shows open, readable forms with generous counters. The numeral set follows the same rounded logic and maintains consistent color and spacing in text.
It works well for branding and marketing where a modern, active voice is needed, especially in headlines and short statements. The open shapes and even stroke texture also make it suitable for UI labels, product packaging, and wayfinding-style messaging where quick recognition matters.
The overall tone is contemporary and energetic, with a forward-leaning posture that reads as active and purposeful. It feels practical and confident rather than decorative, combining a friendly roundness with a no-nonsense, modern clarity.
The design appears intended to deliver a modern italic sans voice that balances geometric smoothness with everyday readability. Its consistent curves and clean terminals suggest a focus on versatile, contemporary communication with a subtle sense of motion.
The italic angle is strong enough to create motion in headlines while remaining stable in longer lines. Round characters (like O and C forms) stay smooth and even, while diagonals and joins keep a tight, engineered feel that supports a polished typographic color.