Sans Rounded Puru 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Bronkoh' by Brink, 'FS Me' and 'FS Me Paneuropean' by Fontsmith, 'Plantago' by Schriftlabor, 'Mestre' by Tipotecture, and 'DINosaur' by Type-Ø-Tones (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, social media, friendly, playful, casual, approachable, youthful, approachability, display impact, casual tone, friendly branding, soft, bouncy, rounded, informal, hand-drawn.
A slanted, rounded sans with thick, even strokes and softly blunted terminals throughout. Forms are slightly irregular in a deliberate way, with gentle curve tension and a springy rhythm that keeps counters open and shapes legible despite the heavy weight. The lowercase is simple and compact with single-storey constructions where expected (notably a and g), while caps stay broad and smooth with minimal sharp corners. Numerals follow the same softened geometry, reading clearly with rounded joins and consistent stroke presence.
Best suited to short-to-medium display settings such as headlines, posters, brand marks, packaging, and social media graphics where a warm, approachable tone is needed. It can also work for children’s or lifestyle-oriented messaging, callouts, and signage where clarity and friendliness matter more than strict neutrality.
The overall tone feels friendly and playful, like a marker-drawn headline style that’s been refined for consistency. Its soft corners and buoyant slant give it an upbeat, conversational voice rather than a formal or technical one.
The design appears intended to combine bold readability with a soft, personable character, using rounded terminals and a consistent slant to evoke an informal, hand-touched feel while maintaining clear letterforms.
Spacing and proportions appear tuned for display use, with a lively, slightly uneven texture that adds personality. The heavy weight and rounded terminals keep lines visually cohesive, especially in larger sizes where the curves and joins become a defining feature.